Product design is a process of creating new products or services that the company will sell to its customers. The Laboratory for Product Design, which is established under the project, is located at the University of Donja Gorica and represent an academic and professional centre for the development of new products and services. The Faculty of Polytechnics, in collaboration with national and international partners, will manage the Laboratory.
The main idea that lies behind the project is to enhance the performance of the Montenegrin economy through creating an environment for technology transfer. The intention is to create and develop a prototype laboratory that will become a local and regional centre for creating and developing prototypes for various products, such as products made out of cardboard, plastic, textile, wood, stone and marble. Given that services are also subject to innovation, the Lab’s development plan includes research and development in that direction as well. Once the Lab is up and running,a services innovation segment will be introduced.
Having this in mind, the overall goal of the project is to contribute to the sustainability of this growth by offering innovative services and products to both local and international markets. This will be achieved through intensifying R&D performed by businesses and university/industry research collaboration. Also, it should be pointed out that activities will not be focused only on a national, but on an international level as well, through partnerships between:
WP1: Establishment of management structures and documents, management of the project;
WP2: Assessment of market needs for specific types of products that will be prototyped and produced;
WP3: Setting up Product Design Laboratory and design of prototype;
WP4: Capacity building;
WP5: Outreach and dissemination;
WP6: Product commercialization and patenting;